nejc@operator :~/systems $ ./introduce --mode=plain
 loading operator profile ............................ ok
 verifying track record (€17M+ / €4M+) .............. ok
 initializing capability matrix ...................... ok
 syncing case studies ................................ ok
 ready. // this is not a portfolio. it's a P&L.

I build systems
that generate profit.

role
Operator · not agency
stack
eCom · AI · Dashboards · Security
proof
€17M+ rev · €4M+ ads · 4.1× ROAS
location
Ljubljana · EU
§01 · track record

Numbers first.
Narrative second.

/ 01
€0M+
Revenue generated for operated brands, lifetime.
/ 02
€0M+
Paid media budget across Meta, TikTok & Google.
/ 03
0.0×
Average ROAS across scaled accounts, 24 months.
/ 04
0y
Operating full-stack — compounding, not learning.
§02 · systems

Four systems.
One operator.

S/01

eCommerce growth engine

Sourcing → import → logistics → creative → paid. A full revenue loop tuned for ROAS, not vanity. €4M+ ad spend and €17M+ revenue have moved through this pipe. meta · tiktok · google · sourcing · creative · 3pl

S/02

AI integrations, end-to-end

Not prompts. Not demos. Production agents, pipelines and internal copilots wired into your ops — customer support, internal workflows, cross-vertical automation that replaces headcount, not judgement. agents · rag · pipelines · llm orchestration · customer ops

S/03

Custom dashboards & internal tools

HTML / PHP / JS — hand-built systems that unify ads, inventory, fulfilment and finance into a single pane of glass. The dashboard your ops team stops closing. dashboards · apis · ops tooling · reporting

S/04

Physical security & smart infrastructure

Video surveillance, intercoms, smart/security setups, server & hosting infrastructure — the operational layer behind the digital one. Designed and integrated for homes, offices and commercial sites. cctv · intercom · access · smart home · vps · servers

§03 · selected work

Case studies.
Not decks.

case / 01● shipped

DTC trendy brand

paid growth · creative · dashboards

€6.2M
revenue · 24 mo
4.3×
avg roas
case / 02● shipped

Skincare & supplements brand launch

sourcing · import · meta + tiktok

0 → €1.8M
/ 11 mo
3.9×
roas
case / 03● scaling

Home goods — scale phase

logistics rebuild · ops dashboard

−38%
cogs
+62%
margin
case / 04● running

Multi-vertical AI customer ops

ai agent · customer ops

−71%
ticket time
24/7
coverage
case / 05● deployed

Multi-site deployment — 12 locations

cctv · intercom · access control

12
sites deployed
1
unified system
case / 06● running

B2B SaaS

internal tools · llm copilots

3 FTE
automated
90d
to roi
§04 · capabilities

Broad on purpose.
Integrated by design.

ecommerce

  • Paid · MetaL5
  • Paid · TikTokL5
  • Google / PMaxL4
  • Creative strategyL5
  • Sourcing / importL5
  • 3PL & logisticsL4
  • CRO / funnelL4

ai · engineering

  • Agents & orchestrationL5
  • RAG / knowledgeL4
  • Workflow automationL5
  • HTML / CSS / JSL5
  • PHP / back-endL4
  • API integrationsL4
  • Dashboards / toolsL5

infrastructure

  • CCTV / surveillanceL5
  • Intercom / accessL5
  • Smart home / buildingL4
  • Network / low-voltageL4
  • VPS / dedicated serversL4
  • Linux / server adminL4
  • Site survey / installL5

consulting

  • Growth diagnosticsL5
  • Tech / AI auditL5
  • Fractional partnerL4
  • Ops org designL3
  • AdvisoryL3
§05 · process

Four steps.
No hand-offs.

01 / diagnose
Read the real numbers

P&L, ad accounts, supplier contracts, tech stack. No scope is written before the audit clears.

02 / architect
Design the system

One clear architecture — what ships, what integrates, what metrics prove it worked. Single-owner.

03 / operate
Ship & run it

Hands-on operation for the agreed window — ads, dashboards, AI, installs — the stack you hired for.

04 / hand over
Make it yours

Docs, trained operators, monitoring, retainer if you want it. Exit is a deliverable.

§06 · engagement

Let's build the next
profitable system.

basedLjubljana · operating EU-wide
engagementsProject · Retainer · Fractional COO
typical floor€15k project · €8k / mo retainer
custom scopeon request
availability
Q3 2026
Currently selective — write to see if I'm a fit.
start the conversation